Strategy
“By failing to plan, you are planning to fail”
Benjamin Franklin
At a basic level a strategy is a plan to achieve a goal or set of goals.
However an effective strategy is much more than this. An effective strategy has the following attributes:
understands the specific organisational context, its operating environment and what it is trying to achieve
clearly identifies current state issues and opportunities and validates these with the right people
states a clear and compelling vision that is both pragmatic and relevant to the context of the organisation concerned
outlines a programme of work to move from the current state to the desired future state
demonstrates how it supports the organisation to achieve both operational and strategic outcomes
supports investment in the desired business capabilities
inspires people because it has the answers to solving their problems and helping achieve their goals
The above is not an exhaustive list but highlights some critical elements.
Above all avoid the ‘emperor’s new clothes’.
An effective strategy is built on honest and critical evaluation, thorough analysis, clear goals and a pragmatic implementation plan.
Why i3?
Matt’s background working in Chief Executive and general management roles along with operational roles provides him with a wealth of strategic insights. Combined with operational know-how Matt has substantial experience developed over many years working in complex operating environments involving diverse stakeholder needs.
This experience is invaluable in developing effective strategies. See Our Work for examples of where we have worked with organisations to develop effective strategies to transform them and achieve both their goals and deliver more effective services to their stakeholders.